we are tar
Planning your next mission
For over 35 years, TAR Ideal Concepts has delivered integrated defense and security solutions to governments, militaries, and homeland security agencies across 85+ countries.
Land, air, naval, and homeland security are our domains: providing tactical capabilities, operational support, and modernization programs tailored to evolving threats.
As part of the Avnon Group, we draw on a broad ecosystem of innovation, experience, and global reach.
TAR combines operational expertise with technological precision through 12 specialized divisions, 520+ global partners, and over 250 professionals, including 25% R&D engineers.
We leverage Israel’s brightest minds and cutting-edge technologies to deliver proactive solutions that detect, deter, and defeat threats across land, sea, air, and LS domains.
Our Business
the team
Hadar Sommer
Director of Domestic Procurement
Before joining TAR, Hadar Szpiro served in the R&D department of the IDF. Hadar joined TAR in 2009 and became the VP of Sales, where he successfully led multi-million-dollar integration projects. In addition to leading a profound organisational reform, enabling TAR to position itself as a serious contender with global organisations for national-scale projects and tender
Yuval Peissakhovitch
TAR ideal concepts - CEO
Before joining TAR, Hadar Szpiro served in the R&D department of the IDF. Hadar joined TAR in 2009 and became the VP of Sales, where he successfully led multi-million-dollar integration projects. In addition to leading a profound organisational reform, enabling TAR to position itself as a serious contender with global organisations for national-scale projects and tender
Yaron Sitbon
Head of Land Domain
Before joining TAR, Hadar Szpiro served in the R&D department of the IDF. Hadar joined TAR in 2009 and became the VP of Sales, where he successfully led multi-million-dollar integration projects. In addition to leading a profound organisational reform, enabling TAR to position itself as a serious contender with global organisations for national-scale projects and tender
Ronen Hagag
Head of Navy Department
Before joining TAR, Hadar Szpiro served in the R&D department of the IDF. Hadar joined TAR in 2009 and became the VP of Sales, where he successfully led multi-million-dollar integration projects. In addition to leading a profound organisational reform, enabling TAR to position itself as a serious contender with global organisations for national-scale projects and tender
Hagay Abramovich
Director of International Procurement & Operations
Before joining TAR, Hadar Szpiro served in the R&D department of the IDF. Hadar joined TAR in 2009 and became the VP of Sales, where he successfully led multi-million-dollar integration projects. In addition to leading a profound organisational reform, enabling TAR to position itself as a serious contender with global organisations for national-scale projects and tender
Shay Akiva
Chief Business Officer
Before joining TAR, Hadar Szpiro served in the R&D department of the IDF. Hadar joined TAR in 2009 and became the VP of Sales, where he successfully led multi-million-dollar integration projects. In addition to leading a profound organisational reform, enabling TAR to position itself as a serious contender with global organisations for national-scale projects and tender
Hadar Szpiro
TAR ideal concepts - CEO
Before joining TAR, Hadar Szpiro served in the R&D department of the IDF. Hadar joined TAR in 2009 and became the VP of Sales, where he successfully led multi-million-dollar integration projects. In addition to leading a profound organisational reform, enabling TAR to position itself as a serious contender with global organisations for national-scale projects and tender
Sustainability
We at TAR are facing the future with a purpose:
to provide the next generations with endless opportunities to thrive and a real chance for a high quality of life through a sense of safety in the ever-changing world. We take an active approach by designing solutions that ensure resiliency, continuity and sustainability of people, communities, and nations.
What Makes Us Different
